Here is how it works:

Crystal back jewelry combines three independent and interchangeable elements into one piece of jewelry:

• a silver or gold chain
• silver, gold-plated, or gold pendants
• a carved crystal backplate

The three elements are NOT fixed together. The silver piece is held in place on top of the carved crystal back plate by the silver chain coming from behind through a hole in the stone, grabbing the silver or gold jewelry and going back through the hole.

Your client:

• can choose the color of the back plate crystal according to the clothing he wears each day.
• He can use the back plate crystals to give a colorful accent to any jewelry piece he already has.

With over 300+ silver pendants and charms in our offer (growing by the day) and 4 different models of chains) and more than a dozen colorful stones to be cut into back plate crystals, we can offer you thousands of possible combinations.

You will never compete with another crystal shop over the same product because you can always differentiate the same style of jewelry with another type of combination that only your shop has.

And for the time being, we are launching this new idea that nobody else has produced yet. So as long as nobody copies the idea (which will happen sooner or later), you have the nose ahead, setting the trend and claiming your position as a leader in the market.